Program Dates
February 2nd – March 27th, 2026
Participant Limit
Virtual Workshops
Supporting Indigenous Art Through Business Development
Learn more about IAA
This 8-week virtual business accelerator is designed for Indigenous artists across so-called British Columbia who want to turn their creative work into sustainable income. This program offers the tools to build a thriving business with your art, so you can continue to do what you love. You’ll get weekly virtual workshops, one-on-one mentorship, and hands-on training in marketing, sales, digital skills, financial planning, and more.
Led by experienced entrepreneurs & business experts, this free program is supported by partners who believe in empowering Indigenous artists. This program fosters a tight-knit community where creatives grow together. More than a course — it’s a launchpad for your art and business.
What Makes This Program Different

Personalized Mentorship
One-on-one support from experienced mentors in both the creative and business worlds.

Community & Peer Support
Be part of a tight-knit cohort of 16 Indigenous artists fostering long-term relationships and support.

Business Skill Development
Weekly sessions on business basics, marketing, digital tools, pricing your art, and financial literacy.

Run by Natives, for Natives
Our team is made up of experienced Indigenous entrepreneurs who understand your journey.

Virtual Weekly Workshops
Accessible to all Indigenous artists across the province — no travel needed.

No-Cost, High-Value Support
An 8-week business accelerator valued at $4,000 — offered entirely free to reduce barriers.
What you will learn
in this Bootcamp
Overview
6 Core Learning Modules
8 Week Virtual Workshops
1:1 Mentorship & Peer Support
Practical Assignments & Downloadable Tools
Completely Free for Participants
This 8-week program combines weekly workshops with personal mentorship and practical tools. You’ll build business confidence, grow your marketing skills, and connect with a supportive network of Indigenous artists — all with flexible, guided support.
Foundations & Setting Intentions
Week-1
- Understand what entrepreneurship means from an Indigenous perspective.
- Recognize the importance of storytelling in artistic and business identity.
- Set personal and professional goals for the journey ahead.
- Meet the team of mentors & review outline for the program
Knowing Your Customer & Your Value
Week-2
- Identify and segment your ideal audiences.
- Create a unique value proposition based on your art and story.
- Enhance compelling storytelling skills.
Sales & Marketing
Week-3 & 4
- Compare major art sales channels: online, direct, gallery, market.
- Develop fair pricing considering cost, value, and tradition.
- Handle negotiations and agreements confidently.
- Master essential marketing principles for creative businesses.
- Build a strategic overview of personal brand positioning.
- Learn marketing basics for both digital and local outreach.
Social Media & Advanced Marketing
Week-5 & 6
- Build a compelling and authentic online presence.
- Create engaging content for Instagram, TikTok, and Facebook.
- Develop a manageable social media plan.
- Develop advanced digital marketing skills, including email, collaborations, and paid promotions.
- Learn to use community engagement and PR.
- Leverage Indigenous networks, collectives, and events for business growth.
Financial Wellness, Bookkeeping & Funding
Week-7
- Gain solid bookkeeping and budget skills for artists.
- Understand tax basics and financial best practices.
- Identify and apply for grants/funding opportunities.
Celebration, Resilience & Next Steps
Week-8
- Present new business models, stories, or art to the group.
- Integrate self-care, burnout prevention, and resilience planning into your practice.
- Connect to a community network for ongoing support and peer mentorship.
Apply now
Become a Sponsor
Indigenous Tourism BC uplifts Indigenous creatives across the province. Membership offers Indigenous tourism businesses access to opportunity, promotion, and a strong community—supporting your growth within BC’s vibrant tourism sector. Take your next step and amplify your artistry with ITBC.
Click here to learn more about how ITBC can support you.
Meet the Program Facilitators






